Welcome to my Whiteflash Review
After spending the last 15 daysresearching and ordering from Whiteflash, I’m ready to lift the curtain to reveal my findings, and you will know if their prices are justified.
You see, finding the perfect diamond ring is nothing less short of getting a Master’s Degree in Gemology.
Look:
You can take the long and hard route by wasting a lot of time comparing different jewelers and rings. Or let you be guided by an expert in the field and focus on creating the perfect moment to deliver this amazing piece of jewelry.
I’ve not only looked under every rock and placed a real order with Whiteflash, but I’ve read over a 100 reviews to get the real feel of what people think of them. All this is revealed below.
Now let’s see if these diamonds are so valuable as they are said to be.
Why Buy Online From White Flash Diamonds?
Kiplinger’s magazine, an iconic publication within the diamond industry, has named Whiteflash the “Lord of Online Rings.” Specializing in luxury engagement rings and ideal and super ideal diamonds, Whiteflash is the premier bridal jewelry and contemporary diamonds.
The skillful team of highly experienced AGS (American Gem Society) and GIA (Gemological Institute of America) Graduate Gemologists and lapidaries that makeup this company serve patrons throughout the world. The awe-inspiring array available in their massive inventory includes a year-round full stock of round Hearts & Arrows Diamonds, AGS Ideal Princess Diamonds, and Certified Ideal Cut Diamonds.
Whiteflash is an established member of the AGS and consistently exceed the diamond industry standards in order to provide clientele with unparalleled quality, high-grade diamonds, and designer diamond jewelry. When it comes to the diamond industry, there is simply no comparison, this brand is a leading diamond retailer offering precise cut, a variety of carats, vibrant color, and exceptional clarity diamonds.
Whitflash Diamonds Through the Years
A CUT ABOVE® Super Ideal Diamonds is the exclusive signature line that I’d call their flagship product that most people know them for. The company’s roots, however, span 20 years to when the company first opened in Sugarland, Houston, Texas in 2000.
The A CUT ABOVE® Super Ideal Diamonds series features preeminent pieces created with extreme precision cuts by master craftsman. Continue reading this for more on A CUT ABOVE® Super Ideal Diamonds from Whiteflash later in this review.
A figurehead in the online diamond retail industry, Whiteflash has annually received high honors from the Better Business Bureau since 2004 and has earned an A+ BBB rating. After over 15 years of unfailing commitment to service and customer satisfaction, Whiteflash was awarded the prestigious 2016 BBB Pinnacle Award in 2016.
The only jeweler to date that has been awarded for their Iso Quality Management System by the AGS is Whiteflash. This honor is in recognition of the company’s unshakeable dedication and excellent quality diamonds that exceed international industry standards.
Until recently, Whiteflash had exclusively performed business with customers through referrals. In refusing to sacrifice quality, they rejected the typical flashy marketing gimmicks traditionally used by diamond retailers and established their reputation as the leader in international sales of diamonds and diamond jewelry.
Whiteflash Diamonds Features
Home of A CUT ABOVE® Super Ideal Diamonds
Whiteflash’s extensive inventory covers a vast array of diamonds in every shape, color, cut, and carat imaginable. And their A CUT ABOVE® Super Ideal Diamonds line is only available from Whiteflash.
Whiteflash is the only diamond developer and distributor with A CUT ABOVE® Super Ideal Diamonds. The A CUT ABOVE® Super Ideal Diamonds series developed to meet strict requirements that ensure the customer receives only the best proportioned and angled diamond. Crafted specifically for the A CUT ABOVE® Super Ideal Diamonds line, master diamond cutters in Antwerp Belgium ensure that the diamonds are made with precise cuts and unmatched sparkle.
The A CUT ABOVE® Super Ideal Diamonds line has been dubbed the “best of the best” due in no small part to its AGS Triple Zero rating. This rating assures that every diamond in the collection has unsurpassed light performance, polish, and symmetry in accordance with Whiteflash’s rigorous parameters for accepting diamonds. Known to competitors as, “The Most Visually Balanced Diamond in the World®” these diamonds are the absolute standard in diamond excellence.
A CUT ABOVE® Hearts and Arrows
The A CUT ABOVE® line features exquisite, super ideal princess cut and round cut diamonds with Hearts and Arrows.
Created with the intention of surpassing the quality and beauty of other Hearts and Arrows diamonds currently on the market, the A CUT ABOVE® line of premium diamonds is the pinnacle of diamond symmetry and has a certified AGS cut grading
A CUT ABOVE® Princess
For the A CUT ABOVE® line, the par is excellence. Every A CUT ABOVE® princess cut diamond is meticulously inspected under stringent codes of acceptance into the collection.
In order for a diamond to meet the criteria, it must be a square princess with a length/width ratio of 1.03 and have an overall cut grade of AGS0. Additionally. Every diamond in the collection has zero light leakage escaping from the diamond’s center and is inclusion-free to ensure the diamond’s durability.
A CUT ABOVE® Collection Series
The diamonds in the A CUT ABOVE® collection series have been handpicked to give customers the best possible selection of top-quality diamonds. Combining optimal light performance with vibrant color and only the best clarity grades, the A CUT ABOVE® Super Ideal diamonds are without a doubt, the most stunning diamonds currently available on the market.
A CUT ABOVE® Super Ideal diamonds come in colors DEF and FL-VVS clarity so that customers can shop with the utmost confidence when purchasing high-grade diamonds.
Whiteflash Premium and Expert Selections
Whiteflash Premium Select Diamonds target shoppers who are more cognizant of their budgets by providing a range of incredible, distinct diamonds with Hearts and Arrows patterns. The Premium Select Diamonds from Whiteflash feature the highest cut grade certifiable by the GIA, the GIA Tripple Excellent grading.
Expert Selection Diamonds are diamonds that have a Triple Zero rating from the AGS but have not passed Whiteflash’s strict requirements to qualify into the A CUT ABOVE® collection. These diamonds are ideal for customers seeking a beautiful diamond at a price that anyone can afford.
The A CUT ABOVE® series is more expensive than its Premium and Expert Selections due to its exceptional quality, allowing a variety of diamonds that can fit into every budget. However, unlike international competitors like Cartier and Tiffany, the A CUT ABOVE® collection is competitively priced so that customers are able to buy the absolute best diamonds without sacrificing their wallets.
Complete and Accurate Information for Every Diamond
In order to perform an in-depth analysis and review of a diamond, it is first necessary to have amassed comprehensive data on the said diamond. This includes a grading report in addition to several highly-magnified HD images of the diamond. These photographs are referred to as idealscope images, ASET images, and Hearts and Arrows images.
Another thing you can appreciate is that they provide all three types of photographs with every diamond sold as well as a standard Sarin report so that customers can be fully informed about their purchases. While most vendors can not or will not supply customers with such a vast amount of extensive, detailed information, Whiteflash takes pride in their ability to fully verify each purchase.
Using the plethora of informational documents and images provided by Whiteflash, clients can determine their diamond’s light performance for a complete analysis of the grade and quality. The full Sarin report that is provided shows individual measurements for every crown and pavilion angle rather than an average measurement of both. Additionally, it displays the specific dimensions of each individual diamond in order to give more clarity and information than could be determined from a grading report. Every purchase also comes standard with an AGS grading report, as stated, so patrons can cross-reference their data for accuracy and reliability.
How Can Whiteflash Provide Extensive Data?
The Answer is Simple:
The diamond experts at Whiteflash have a broad in-house selection of diamonds that ranges all shapes, colors, and sizes imaginable. With their signature line of A CUT ABOVE® diamonds in super ideal round and princess cut, it’s clear to see why these diamonds truly are to be considered with the best in the diamond industry.
In the online diamond industry, it’s common for diamond retailers to forego in-house selections in favor of selling only what is available via suppliers. Whiteflash rises above the competition with their considerable inventory of conveniently on-site premier diamonds available for purchase year-round.
Here’s Their Definition of Eye Clean:
“No inclusions visible to the naked eye of a person with 20/20 vision when viewing the diamond in the face-up position at a distance of approximately 10 inches under normal overhead lighting.”
This definition provided by Whiteflash themselves offers clientele the assurance necessary when making an investment in a new diamond or piece of diamond jewelry. It’s of paramount importance that SI graded precious stones and diamonds labeled as eye-clean are graded by the GIA or AGS for authenticity and quality.
High-Tech Diamond Imaging
Whiteflash allows customers to view diamonds and stones in unprecedented high-definition quality images in order to fully showcase each piece’s unique characteristics and to ensure customers are allotted the best possible view of their purchase before buying.
Using a specially devised in-house team of experienced and skilled fine jewels and jewelry photographers, Whiteflash is able to capture diamonds and diamond jewelry with the latest high-definition technology. Using light performance imaging, creative jewelry photography, and HD videography, the professional photographers at Whiteflash bring an up-close and personal look of every diamond’s each and every facet.
Additionally, Whiteflash offers 3D videos on many of its products for optimal viewing and presentation of their elegant diamonds.
Finest Engagement Rings by the Leading Jewelry Designer Brands
Whiteflash boasts an astoundingly wide variety of luxury designer engagement rings from all around the world. By working only with the most exclusive designer and creators, Whiteflash has crafted an elaborate collection of engagement rings that are sure to please even the most particular brides to be.
The intricate craftsmanship that goes into each Whiteflash diamond has already been discussed extensively. However, their elegant settings available in a variety of precious metals are also more than worth mentioning.
Designer Labels Such as Tacori, Simon G., Ritani, Vatche, Benchmark, and Verragio Rings:
Whiteflash’s inventory of luxury designer wedding rings from world-renowned and recognized designers offers customers an incredibly diverse range to choose from for their big day. In addition to their in-house A CUT ABOVE® collection, Whiteflash offers brands like Tacori, Simon G. and more. From ultra-sleek, modern rings to traditionally extravagant rings, Whiteflash has the perfect diamond bridal jewelry for every engagement and wedding.
For those customers seeking a more personal touch for their engagement ring needs, Whiteflash offers clients the ability to custom-design their own rings for a unique, one of a kind piece to their exact specifications and desires. Whiteflash also conveniently provides any customer who has special requests with a firm quote for their specially crafted order over the phone, eliminating the need to shop around multiple brick and mortar stores.
If a client decides to accept the quote for their piece, Whiteflash requires payment for both the ring setting and diamond in full. Using CAD (Computer Aided Design) the diamond specialists at Whiteflash expertly design and create the to-specification ring. If by some chance, customers have an issue with their product, Whiteflash offers customers the opportunity to get an adjustment made in the CAD for free.
Up-To-Date Mobile-First Website for New Age Diamond Shopping
By offering clients the ability to browse their wide selection of magnificent diamonds online, Whiteflash provides an engaging and enjoyable shopping experience.
CEO Debi Wexler says of their easy to use online store, ”This achievement is a testament to the dedication of our entire team to the customer experience. Our prime demographic is the millennial shopper who will now be able to shop for diamonds and designer engagement rings in exactly the way that is most effective for them,”
Streamlined for the user’s benefit, Whiteflash’s online retail platform allows consumers to easily navigate through their vast collection of beautiful diamonds and intricately created diamond jewelry. Their website also features a comprehensive library of information to answer any and every question customers may have before they purchase their perfect diamond or piece of diamond jewelry.
Whiteflash’s online diamond store offers easy access to multiple guides and the company’s own blog for additional information for those seeking to be fully informed about the diamond and diamond jewelry industries. For customers who wish the skip the lesson and go straight for the diamonds, Whiteflash also has a helpful search filter so shoppers only see exactly what they’re looking for.
PROS
CONS
The Whiteflash Guarantee
In selling only certified conflict-free, legitimately sourced diamonds, Whiteflash has been able to raise awareness within the diamond industry and make a positive impact.
Social Responsibility
Whiteflash currently offers two lines of exquisitely crafted, elegant diamonds and diamond jewelry that contribute to charities.
By dedicating the profits from the Dreams of Africa collection to Jewelers for Children and supporting charities like the UN Global Compact, the Gravity Light Initiative, and the Diamond Development Initiative.
Wishflash Offers the Following Terms and Benefits:
Bonus:
When customers spend $2,000 or more on Whiteflash products, they receive a $100 loyalty discount for their continued patronage. Customers also receive $100 checks for every friend they refer who makes a purchase through Whiteflash.
Shop With Confidence – The Whiteflash Way
Whiteflash’s online statement reinforces their commitment to customer satisfaction and quality diamond products stating, “Having confidence in an important purchase is more than simply expecting a high quality product at a competitive price. That is why Whiteflash is proud to offer the most comprehensive value proposition in our industry. The infographic below highlights our value package including our Complete Satisfaction Guarantee, Lifetime Trade-up Benefit, and our certification for ISO 9000 Total Quality Management.”
Reliable Customer Service
Whiteflash’s experienced customer service professionals are dedicated to ensuring clients are afforded every opportunity to find the diamond or diamond jewelry piece of their dreams. Available through LIVE CHAT, their online customer service platform, as well as via telephone, the Whiteflash customer service staff members are holders of multiple degrees from the GIA Diamond Graduate program as well as the GIA Graduate program.
Exquisite Packaging and Smooth Delivery
Every purchase from this premium brand is delivered to customers’ doors in handcrafted packaging specifically designed for the purpose of displaying the immaculate diamond and diamond jewelry in the most aesthetically pleasing way possible.
Whiteflash uses three cameras in their packaging department to monitor the products being handled, assuring customers that their diamonds and diamond jewelry are in expert hands from the moment they enter the website and make their purchase until it arrives at their door.
Whiteflash delivers their diamonds and diamond jewelry in stunning black jewelry boxes constructed with natural solid wood. The smooth, lacquered cherry exterior of the box creates a stark contrast against the box’s luxurious white satin. This allows clients’ jewelry to be shipped safely and securely while presenting their elegant diamond jewelry and perfectly cut diamonds in the stylish and elegant setting they deserve.
The Takeaway
It’s of paramount importance that customers who are seeking to purchase diamonds and diamond jewelry are fully informed about both the diamond industry, and diamonds in general, in order to maximize their budgets and get the piece of their dreams. Whiteflash informs customers providing the necessary assurance customers deserve and provides the best quality premier diamonds in the diamond industry.
Hearts and Arrows diamonds are some of the rarest in the world, making up only 1% of available diamonds in the entire world. The fact that Whiteflash is able to offer true, sophisticated Hearts and Arrows diamonds in addition to their iconic A CUT ABOVE® exclusive line, simply highlights how they have become the most trusted and esteemed diamond manufacturer and retailer in the industry.
Whiteflash’s ability to service customers by providing unmatched quality diamonds with precision cuts and brilliant clarity in an unprecedented variety of carat and vibrant color, definitively makes them the premier retailer of deluxe diamonds and elegant diamond rings and jewelry.
After this extensive review, it can be said with the utmost confidence that Whiteflash is the ultimate choice in designer engagement rings, super ideal diamonds, and much, much more. When it comes to buying premier quality diamonds and diamond jewelry, consumers need to look no further than Whiteflash for their every need. Customers are guaranteed to exactly what they’re looking for at a price they can afford, from the most trusted retailer in the diamond and diamond jewelry industries.
Frequently Asked Questions:
Is whiteflash reputable?
Yes Whiteflash is a reputalbe and trustworthy jewelery retailer. All you have to do is check out their Google review 4.9 out of 5 which is the highest from all the online jewelry dealers
Is moissanite the best fake diamond?
It's true that Mossanite is one of the best faux (fake) diamonds on the market. It's very close to real diamonds even with the hardness.
What is the best website to buy diamonds?
The best online diamond stores are:
Whiteflash
James Allen
Blue Nile
Brian Gavin
